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Pop!

Create the Perfect Pitch, Title, and Tagline for Anything

Sam Horn
Englisch | Taschenbuch

Why do some ideas break out and others fade away? What causes people to become so excited about a product that they can?t wait to tell their friends? How can an idea be communicated so that it catches fire in people?s imaginations?<BR><BR> Popular author, consultant, and workshop leader Sam Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process?POP! (Purposeful, Original, Pithy)?to create one-of-a-kind ideas, products, and messages that pop through the noise, off the shelf, and into consumers? imaginations.

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Produktinformationen "Pop!"

Why do some ideas break out and others fade away? What causes people to become so excited about a product that they can?t wait to tell their friends? How can an idea be communicated so that it catches fire in people?s imaginations?<BR><BR> Popular author, consultant, and workshop leader Sam Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process?POP! (Purposeful, Original, Pithy)?to create one-of-a-kind ideas, products, and messages that pop through the noise, off the shelf, and into consumers? imaginations.

Untertitel
Create the Perfect Pitch, Title, and Tagline for Anything
H | B | T | Gramm
210 mm | 139 mm | 17 mm | 227 gr
Erscheinungsjahr
2009
FSK
0
Ausgabe
Taschenbuch
Verlag
Penguin Publishing Group
ISBN-10
0399533613
ISBN-13
9780399533617
Autor
Sam Horn
Sprache
Englisch
Seitenanzahl
256
Themen
Büro und Arbeitsplatz, Marketing und Vertrieb, Geschäftskommunikation, Etikette und Präsentation
Verantwortliche Person gemäß Art. 16 GPSR
Buchpark GmbH, Krügerweg 1, 14959 Trebbin, Telefon: +4933817976585, E-Mail: info@buchpark.de

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