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Advertising Effectiveness with special reference to Mobile Handsets

Kumar, Rajesh
Englisch | Taschenbuch

Advertising is an integral part of our social and economic system. In our complex society, advertising has evolved into a vital communication system for both consumers and businesses. The ability of advertising to deliver carefully prepared messages to target audiences has given it a major role in the marketing programs of most organizations. Companies ranging from large multinational corporations to small retailers increasingly rely on advertising to promote their products and services. In market-based economies, consumers have learned to rely on advertising and other forms of promotion for information they can use in making purchase decision.

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Produktinformationen "Advertising Effectiveness with special reference to Mobile Handsets"

Advertising is an integral part of our social and economic system. In our complex society, advertising has evolved into a vital communication system for both consumers and businesses. The ability of advertising to deliver carefully prepared messages to target audiences has given it a major role in the marketing programs of most organizations. Companies ranging from large multinational corporations to small retailers increasingly rely on advertising to promote their products and services. In market-based economies, consumers have learned to rely on advertising and other forms of promotion for information they can use in making purchase decision.

H | B | T | Gramm
220 mm | 150 mm | 24 mm | 0.614 kg
Erscheinungsjahr
2019
FSK
0
Ausgabe
Taschenbuch
Verlag
LAP LAMBERT Academic Publishing
ISBN-10
3659874736
ISBN-13
9783659874734
Autor
Kumar, Rajesh
Sprache
Englisch
Seitenanzahl
400
Themen
Marketing und Vertrieb, Marketing und Vertrieb
Verantwortliche Person gemäß Art. 16 GPSR
OmniScriptum SRL, Str. Armeneasca 28/1, office 1, 2012, Chisinau, MD, info@omniscriptum.com

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Kumar, Rajesh

Autor/in

Kumar, Rajesh

Dr. Rajesh Kumar ist außerordentlicher Professor an der Chitkara University, Punjab. Sein Interessengebiet umfasst Werbung, Branding und Dienstleistungsmarketing. Er hat 5 Jahre Lehrerfahrung. Er hat in verschiedenen referierten nationalen und internationalen Fachzeitschriften veröffentlicht.

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Advertising Effectiveness with special reference to Mobile Handsets
Advertising Effectiveness with special reference to Mobile Handsets
Kumar, Rajesh
Advertising is an integral part of our social and economic system. In our complex society, advertising has evolved into a vital communication system for both consumers and businesses. The ability of advertising to deliver carefully prepared messages to target audiences has given it a major role in the marketing programs of most organizations. Companies ranging from large multinational corporations to small retailers increasingly rely on advertising to promote their products and services. In market-based economies, consumers have learned to rely on advertising and other forms of promotion for information they can use in making purchase decision.

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Kuzhina Indiane
Kuzhina Indiane
Kumar, Rajesh
Kuzhina Indiane është një libër i gatimit që përmban receta autentike dhe shijesë të kuzhinës indiane. Në këtë libër, Rajesh Kumar ndan me lexuesit teknikat dhe këshillat e nevojshme për të përgatitur ushqime autentike indiane në shtëpi.Në këtë libër do të gjeni një gamë të gjerë të recetave nga kuzhina indiane, duke filluar nga ushqimet e lehta deri te ato me mish dhe të akullta. Recetat janë të thjeshta dhe të lehta për tu ndjekur, dhe do t'ju ndihmojnë të gatuani ushqime autentike indiane në shtëpinë tuaj.Rajesh Kumar është një kuzhinier profesionist dhe ka më shumë se 20 vjet përvojë në kuzhinën indiane. Në këtë libër ai ndan me lexuesitë teknikat dhe këshillat e tij për të përgatitur ushqime autentike indiane me shije dhe kulturë.Kuzhina Indiane është një libër i përshtatshëm për kuzhinierët profesionistë dhe për ata që duan të eksplorojnë kuzhinën indiane në mënyrë autentike. Nëse jeni të gatshëm të ndani me familjen dhe miqtë tuaj ushqime autentike indiane, kjo është libri që duhet të keni në koleksionin tuaj të librit kuzhine.

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Effect Of Prill Fat And Choline On Performance Of Murrah Buffaloes
Effect Of Prill Fat And Choline On Performance Of Murrah Buffaloes
Kumar, Rajesh
¿ The supplementation of prill fat and prill fat along with rumen protected choline chloride did not affect feed intake. ¿ Supplementation of prill fat (2.5% of DMI) and prill fat along with rumen protected choline chloride (54g/animal/d) in early lactating Murrah buffaloes significantly increased the milk yield and milk fat up to 12.10 and 21.76% and 6.34 and 11.3%, respectively, over the control group.¿ Blood triglyceride (mg/dl) level was significantly (p<0.01) increased whereas NEFA (mmol/l) level was significantly reduced in protected choline + prill fat supplemented group followed by prill fat supplemented group as compare to control group. Other blood metabolites were not affected due to supplementation.¿ Addition of prill fat and prill fat along with rumen protected choline chloride resulted in improved body condition score and added income of Rs.7.14 and 18.76 per animal per day, respectively, in Murrah buffaloes. The study revealed that supplementing prill fat in the ration of Murrah buffaloes helped in improving milk yield and fat per cent, which can be further enhanced by supplementing the ration with rumen protected choline chloride.

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Valuation
Valuation
Kumar, Rajesh
Valuation: Theories and Concepts provides an understanding on how to value companies that employ non-standard accounting procedures, particularly companies in emerging markets and those that require a wider variety of options than standard texts provide. The book offers a broader, more holistic perspective that is perfectly suited to companies and worldwide markets. By emphasizing cases on valuation, including mergers and acquisition valuation, it responds to the growing expectation that students and professionals must generate comprehensive perspectives based on thorough investigations and a library of valuation theories. Readers will gain a better understanding of the development of complete analyses, including trend analysis of financial parameters, ratio analysis, and differing perspectives on valuation and strategic initiatives. Case studies include stock market performance and synergies and the intrinsic value of the firm are compared with offer price. In addition, full data sets for each chapter are available online.

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45,76 € 80,50 € (43.16% gespart)
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