Cruise Management
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Produktinformationen "Cruise Management"
Increasingly, cruise operators are utilising information and communication technologies (ICTs) to improve service-effectiveness and process efficiency, both on- and off-board. Therefore, it is worth initiating a discussion on the potential and challenges ICTs entail for both cruise operators¿ back-offices and for cruisers¿ consumption experiences. This book documents the proceedings of the 1st e-Cruising Conference (Bremerhaven, Germany), which was aimed at discussing the possibilities and applicability of ICTs and mobile services in various aspects of cruise operations. Following a rigorous double-blind review, the best papers were chosen to be incorporated in this volume.
Untertitel | |
H | B | T | Gramm | 210 mm | 148 mm | 15 mm | 346 gr |
Erscheinungsjahr | 2011 |
FSK | 0 |
Ausgabe | Hardcover |
Publisher | Buchpark GmbH, Krügerweg 1, 14959 Trebbin, Telefon: +4933817976585, E-Mail: info@buchpark.de |
ISBN-10 | 3834932728 |
ISBN-13 | 9783834932723 |
Weitere Mitwirkende | Papathanassis, Alexis | Schoen, Cornelia | Breitner, Michael H. |
Sprache | Englisch |
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